This is a stupid article, how do people not realize how important every single customer facing role is within a company? I mean, that is just common freaking sense to have the mentality to create a great customer experience for the company you work for if you are interacting with any of the people that keep that company alive and functioning... (And potential repeat business if you do it right). I mean, really..?!?!
You are correct i agree Damien, sadly though in my company there are several "much younger than I" employees for whatever reason do not seem to have a grasp on that obvious truth, we interact face to face and on the telephone all 8 plus hours and they do not enjoy it, or seem to try.
+Jonathan StatenYou make a good point. It might be easy to lose in translation that not only is it possible or probable that you're support an externally facing goal or customer, but that you are mostly, if not always, engaged internally with partners. These partners really should be treated or considered as customers. I supported internal tech for many years...and we always considered the individuals who we were supplying our services to 'Customers' because they are receiving a service,
Proper customer service skills can really enhance a career and not only allow you to do well in your current role, but also leave you open for networking